There seems to be little that is as closely tied to Las Vegas’s image as gambling is, in fact if it wasn’t for gambling most people would not know where Las Vegas was. The status of Las Vegas as the gambling capital of the world is slowly being eroded as the style of the 1930’s becomes the over the top lights and displays of now. This still appeals to a wide market as many of the previous attractions have been replaced with newer, more modern attractions. The aim of these attractions is to persuade people to come into the casinos and hotels that host the attractions.
The focus on gambling in Las Vegas is such that there are even slot machines at the airport to greet new arrivals. A large portion of all the guests that visit Las Vegas are visiting with the sole intent of gambling. The vast majority of people who visit the city of lights will gamble, whether that was their reason for visiting or not. Gambling makes up a large portion of the income of the establishments that exist within Las Vegas. A large portion of all promotional activities are conducted with the intent to bring greater numbers of punters into casinos to spend money.
The two aspects of gambling in Las Vegas are slots and “the tables” and the range of both that are available is astounding. First time visitors to Las Vegas are often completely over awed by the flashing lights and grand displays that accompany a lot of the gambling that goes on in the city. Very little in Las Vegas is subtle, and none of it is related to gambling on slot machines. The winnings are huge and very publicly announced by all sorts of bells and whistles. Of course the large the win at the slots machine, the greater the fuss that is made of the winner.
The subtlety is reserved for the extremely high stakes games that are played in smaller rooms by people who are worth more than the GDP of a middle sized country. The amounts of money that change hands during the course of a short card game are phenomenal. These are the winnings and losses that are never publicised even though the amounts far exceed those that are publicly won. These high rollers are the ones that every casino and hotel hopes to attract on a regular basis. The images of gambling in Las Vegas are tied to both of those areas since the image of well dressed men quietly winning and losing huge sums of money is as common as the bright lights and loud noises of the public winners.